WordPress is a blogging platform that millions of people use to share their thoughts with the world. What many people don’t know is that this platform can also be used to create full-featured websites for business and personal use. Because the software is free, using WordPress can save website owners thousands of dollars. These are just some of the reasons you should consider using WordPress to create your entire website.
Creating a basic website with WordPress does not require you to know any coding or programming. If you want a simple website that people can read and navigate, all you need to do is use the default templates and tools available. When you create a website with this platform, you do everything through the administrator dashboard. This dashboard lets you add new posts and pages to the site, change font colors, add graphics and videos, and even change the appearance of your site. The availability of the dashboard is one of the things that make WordPress so easy to use.
Widgets and Plugins
If you have a traditional website, you probably have to hire someone every time you want to make a small change. If you don’t have the budget to hire someone, you have to try to change the code yourself, which takes a lot of time and can create a lot of frustration. WordPress users have access to thousands of plugins, which are tools that help you add features to your site. If you want to add a newsletter sign-up form in the sidebar of your site, you can easily do so by adding a widget. Widgets also make it easier to manage ad units from affiliate programs and direct advertisers.
When you pay someone to design a site for you, you typically have to use that design until you are ready to pay for a redesign. This may not happen for several years. When you use WordPress, you can change the look of your site at any time with just a few clicks. There are thousands of free and paid themes available for this platform, making it easy for users to change the appearance of their websites. Even changing the layout of a site is easy when you use WordPress.
Search Engine Optimization
WordPress makes it easy to optimize each post and page for the search engines. There are dozens of tools available to help you assign content to categories, assign tags to each post, create meta titles and descriptions and add keywords to your pages. All you have to do is fill in the settings for each post and WordPress takes care of the rest. There are a number of plugins available to help you link from one related post to another, which can also help you improve SEO for your site.
Easy Ad Management
If you want to make money with Google Adsense or with one of the many affiliate programs available, you have to display the ads on your site. If you have a traditional website, getting the ad code to work with your website code can be a nightmare. WordPress has plugins available to help users manage AdSense units, Amazon affiliate products and other affiliate program ad units. There is even a widget available that allows you to rotate which ads appear on the sidebar of your blog posts. Instead of showing the same ad on every page, you can customize your ad placement to generate more revenue.
One of the biggest benefits of WordPress is the added security. When you run a traditional website, there is always the risk that you will not immediately identify a security breach, allowing unscrupulous people to steal your information and even disable your website. WordPress regularly updates its software and keeps security in mind when doing so. If a new version of WordPress is available, you will get a notification at the top of your dashboard. Installing new versions not only improves security, it also expands the functionality of your site.
Due to its ease of use and availability of thousands of customization tools, WordPress is ideal for personal websites or small business websites. With just a little time and some clicking, you can create a website that gives visitors a great first impression.